About Us
Our Company was originally incorporated as S. M. Gold Private Limited on July 26, 2025 under the Companies Act, 2013 vide certificate of incorporation issued by the Registrar of Companies, Gujarat, Dadra and Nagar Havelli. Thereafter, Our Company was converted in to a public limited company pursuant to a special resolution passed by our shareholders at the EGM held on August 12, 2025 and consequently name was changed to "S. M. Gold Limited" (SMGL) vide fresh certificate of incorporation dated August 24, 2025 issued by Registrar of Companies, Gujarat, Dadra and Nagar Havelli. The CIN of the Company is U74999GJ2017PLC098438.
We are principally into the business of manufacturing and wholesale trading of mangalsutra jewellery. Besides mangalsutra jewellery, a minor part of business also includes other jewellery`s like Rings, Chain, Earrings, Ear Chain, Nose-rings/Nose pins, waist belts, Anklet, Zuda, Toe Ring, Pendant Set/Pendant, Bracelet and Bangles., wedding Jewellery, festive Jewellery.
Our jewellery is mostly traditional in style and is handmade by our workers. We have an in-house designing team of about 2 designers who design the mangalsutra and other jewellery`s in traditional, modern and indo-western style. Apart from manufacturing jewellery ourselves, we also get our mangalsutra and other jewellery`s manufactured through job workers. These job workers are located in Ahmedabad, Rajkot, Kolkata and Mumbai. The raw material and design is provided by us to these job workers. The job workers take approximately 10-12 number of days to complete the finished jewellery. However, no formal agreement has been executed with either of these job workers. Besides, manufacturing and job work, we also purchase readymade mangalsutra and other jewellery`s from other independent jewellery wholesalers located in Mumbai.
The jewellery sold by us is sold under the brand name of "S. M. Gold - the House of Mangalsutra". Our strength is in manufacturing Mangalsutra and Antique Jewellery. However, in order to cater to our customers taste, preference, choice and the ever changing trends in the jewellery, we offers our customers a wide variety of traditional, Indo-western, & modern jewellery also. We also customize the jewellery according to the individual needs, to keep pace with the latest trends in the market. As well as to satisfy our consumer requirements, we strive to continuously develop new jewellery designs and themes.
The major raw material used for making our mangalsutra and other jewellery`s is gold, black pearls, stones, kundan etc. We source our gold bar from bullion market & local markets in Ahmedabad. Black pearls and other raw material is sourced from local market of Ahmedabad and from Jaipur.
Our promoters, Mr. Priyank S. Shah and Mr. Pulkitkumar S. Shah have 10 years and 8 years of experience in gems and jewellery industry, respectively.